Gloda Insights: TikTok US 07 Week Bird Supplies Market Trend Analysis
TikTok Bird Supplies US Market Cross-border E-commerce
2025-02-25 05:28:23 released 16
Introduction
The Bird Supplies market has been an important part of the global consumer landscape. With the increasing popularity of pet birds and the need for proper care and accessories, this market has witnessed significant growth. TikTok, especially in the US region, has emerged as a powerful platform with unique advantages. It allows brands and merchants to showcase their bird supplies products in an engaging and visual manner, reaching a vast audience of potential customers who are interested in bird care and related products.Category Market Overview
According to the latest information from authoritative sources, the Bird Supplies market in the US has been expanding steadily. The market size has been on an upward trend, driven by factors such as the growing number of pet bird owners and the increasing awareness of providing quality supplies for birds. Consumer demand has also seen changes, with a greater emphasis on products that offer both functionality and aesthetic appeal. For example, stylish and durable bird feeders and comfortable cages are becoming more popular.Sales Situation of the Specific Category
On TikTok Shop in the US during the 07 week, the sales performance of Bird Supplies varied among different products. The top-selling products included Kingsyard Hummingbird Feeder for Outdoors Hanging, 25 Ounces, Glass Humming Bird Nectar Feeder with Ant Moat & 6 Feeding Ports, Leak Proof, which had a sold count of 130 and a GMV of $3378.7. Another popular product was the Kingsyard Glass Hummingbird Feeder 24 Ounces, 6 Feeding Ports, Hanging Bird Nectar Feeder for Outdoors Garden Yard Décor, Ant Moat Included, with 129 units sold and a GMV of $3417.21. The popularity of these products can be attributed to their quality design, such as the leak-proof feature and the inclusion of ant moats, which are practical for outdoor use and attract customers who want to provide a good feeding experience for hummingbirds. The growth patterns also suggest that products that are visually appealing and well-marketed on TikTok tend to have better sales performance.Brand Case Analysis of the Specific Category
Among the top-performing brands in the Bird Supplies market on TikTok in the US during the 07 week, Kingsyard stood out. Their various hummingbird feeder products had significant sales. For example, in the given week, their combined sold count was quite high, contributing to a GMV of $1.31 million, although it did experience a qoq decrease of -57.44%. Their strategy seems to focus on offering a range of high-quality and aesthetically pleasing bird feeders, leveraging TikTok's visual platform to showcase the products' features. Green Quality Store also had a notable performance with a product like the Egg Incubator with Automatic Egg Turning and Humidity Display, 18 Incubators for Chicken Eggs, Egg Candler, 360° View Window for Farm Hatching Chicken Quail Ducks. It had a sold count of 126 and a GMV of $9003.48, with a qoq growth of 117.54%. Their success might be due to targeting a specific niche within the bird supplies market, providing a unique product that meets the needs of those interested in incubating bird eggs.Conclusion
Overall, the Bird Supplies market on TikTok in the US during the 07 week showed a mix of performance among different products and brands. To succeed as cross-border merchants in this market, it is recommended to focus on product quality and design, leveraging TikTok's visual features to showcase products effectively. Future market development trends may see an even greater emphasis on sustainable and innovative bird supplies products, as consumers become more conscious about the environment and the well-being of their pet birds. Merchants should also keep an eye on emerging consumer demands and adapt their product offerings and marketing strategies accordingly.More recommendations
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