Introduction

The data presented here focuses on the Fish & Aquatic Supplies category within the TikTok U.S. market. The data source is from the week of 2025/01/26 - 2025/02/01. This chart data is of significant importance as it provides insights into what products are popular among consumers in this specific niche. It allows both consumers to make more informed purchasing decisions and gives market players an understanding of the current trends and demands in the Fish & Aquatic Supplies segment.

Analysis and Conclusions

Data Overview

The chart data showcases a diverse range of products within the Fish & Aquatic Supplies category. In terms of sales, we see a variety of numbers, with some products having relatively high sold counts while others are lower. For example, the hygger 360GPH Electric Aquarium Gravel Cleaner had a sold count of 279, which is quite significant compared to the Random Color Mini Glass Fish Bowl that had a sold count of only 38. Growth trends also vary widely. The AquaMiracle USB Aquarium Air Pump Rechargeable Aerator for Bait Bucket had an impressive gmv qoq of 773.98%, indicating a substantial growth in sales value quarter over quarter. On the other hand, the AquaMiracle U-V Aquarium Filter Fish Tank Filters had a gmv qoq of -32.5%, showing a decline in sales value. Price ranges also differ, with products like the Pothos N JOY 6 inch pot Indoor House Plant having a gmv of 500 for 20 units sold, while the Random Color Mini Glass Fish Bowl had a gmv of only 45.22 for 38 units sold.

Detailed Analysis

hygger 360GPH Electric Aquarium Gravel Cleaner

This product had a sold count of 279 and a gmv of 9248.85 with a gmv qoq of 43.81%. Its popularity could be attributed to several factors. Firstly, it being a 5 in 1 Automatic Fish Tank Cleaning Tool Set offers great convenience to aquarium owners. It combines multiple functions such as vacuum water changing, sand washing, and filtering, saving the users time and effort. The adjustable length feature also makes it suitable for different sized aquariums, increasing its appeal to a wider range of customers.

AquaMiracle USB Aquarium Air Pump Rechargeable Aerator for Bait Bucket

With a sold count of 195 and a gmv of 3459.02 and an astonishing gmv qoq of 773.98%, this product has clearly seen significant growth. Its portability and the fact that it is battery powered make it ideal for outdoor fishing, power outages, and emergencies. It provides a reliable source of aeration for bait buckets and small aquariums, which is likely why it has gained such popularity during the week in question.

hygger Clip On 24/7 Lighting Aquarium LED Light

Although it had a relatively lower sold count of 48, it still managed to have a gmv of 1253.79 with a gmv qoq of 62.73%. The 14W LED light offers various lighting modes such as Sunrise-Daylight-Moonlight and DIY Mode, along with adjustable timer and brightness. This makes it a great addition to planted tanks as it can mimic natural lighting conditions, which is beneficial for the growth of aquatic plants.

Summary

Overall, the Fish & Aquatic Supplies industry on TikTok U.S. during the week of 2025/01/26 - 2025/02/01 shows a mix of trends. Convenience and multi-functionality seem to be key factors for products like the hygger Aquarium Gravel Cleaner. Portability and emergency use are important for products like the AquaMiracle Air Pump. For those in the industry, it would be advisable to focus on these aspects when developing and marketing new products. Additionally, products that can enhance the aesthetic and functionality of aquariums, such as the hygger LED Light, also have a place in the market. Understanding the consumer demand for different features and tailoring products accordingly can lead to better sales performance and market penetration.