Introduction

The data presented here focuses on the Computers & Office Equipment category's best-selling products on TikTok US during the week of 2025/01/26 - 2025/02/01. The source of this data provides valuable insights into what consumers in the US market are purchasing within this specific category on the TikTok platform. Understanding these trends is crucial for both consumers looking for popular items and businesses aiming to target the right audience.

Analysis and Conclusions

Data Overview

The sales figures within the Computers & Office Equipment category on TikTok US during this week show a diverse range. The sold count varies significantly among the products. For instance, the TIMEX Reusable Grooved Handwriting Workbook for Kids had a sold count of 5772, while the 1000 pesos of claudia y amlo credit card skin/sticker had a sold count of 1568. The GMV Gross Merchandise Volume also fluctuates, with some products showing growth like the NELKO PM230 Bluetooth Mini Sticker Printer with a GMV growth rate qoq of 104.45%, and others experiencing declines such as the 【50% discount】【ACIGI】 100 Envelope Challenge Binder with a GMV qoq of -46.81%.

Detailed Analysis

TIMEX Reusable Grooved Handwriting Workbook for Kids

This product had a relatively high sold count of 5772 and a GMV of 19.04万. Its popularity could be attributed to its nature as a learning material for kids, covering multiple aspects like math, words, and drawing. Parents might be attracted to it as a gift option for their children, especially those in the early elementary stage.

President Donald Trump Valentine's Day Card

With a sold count of 4356 and a GMV of 2.17万, this card shows that novelty items related to public figures can also find a market. However, it experienced a significant GMV decline of -37.29% qoq. This could potentially be due to the limited occasion-specific nature of the product, as Valentine's Day is a one-time event in a year, and after the holiday, the demand might have dropped.

NELKO PM230 Bluetooth Mini Sticker Printer

The NELKO PM230 Bluetooth Mini Sticker Printer had an impressive GMV growth rate of 104.45% with a sold count of 1421 and a GMV of 2.53万. Its portability and versatility for printing photos, journals, lists, and memos, along with being a great gift option, might have contributed to its increasing popularity. It offers a convenient way for users to create personalized items, which could be a key factor in its success.

Summary

In conclusion, the Computers & Office Equipment market on TikTok US during the week of 2025/01/26 - 2025/02/01 shows a mix of trends. Products that offer practical value like learning materials for kids and useful office accessories tend to do well, as seen with the TIMEX workbook and the NELKO printer. On the other hand, novelty items like the Trump Valentine's Day card have a more limited appeal and are subject to fluctuations based on the occasion. For industry practitioners, it would be advisable to focus on products that have consistent demand or those that can be adapted to different occasions. Additionally, highlighting the unique features and practical uses of products in marketing efforts can help boost their sales and visibility on the TikTok platform.