Introduction

The data presented here focuses on the phone accessories market on TikTok U.S. during the week of 01/19 - 01/25, 2025. The source of this data provides valuable insights into the performance of various phone accessories, which is of great significance to both consumers looking for trendy and useful products and the market players aiming to understand the latest trends and consumer preferences.

Analysis and Conclusions

Data Overview

The chart data reveals a diverse range of phone accessories with varying sales figures, growth trends, and price ranges. From charging cables to phone cases and remote controls, each product category has its own story to tell in terms of market performance during this specific week.

Detailed Analysis

Charging Cables

The 240W Multi-functional 4-in-1 USB Charging Cable witnessed an impressive growth with a GMV QoQ of 646.23% and sold 2373 units. Its versatility in being compatible with multiple devices like phones, tablets, and laptops likely contributed to its popularity. The 4-in-1 USB Fast 240W Charging Cable also had a significant growth rate of 166.67% with 145 units sold. The demand for high-power and multi-functional charging cables seems to be on the rise, possibly due to the increasing number of devices people own and the need for quick charging solutions.

Phone Cases

The Wallet Case for iPhone 16 15 Pro Max 14 13 12 11 Pro Max 16 Plus had a GMV QoQ growth of 391.62% with 1155 units sold. Its features like PU Leather, RFID Blocking, and multiple carrying options such as crossbody lanyard strap and wristband might have attracted consumers. The 360° Rotating Bathroom Phone Case for Fall Gift also showed good performance with a 132% growth in GMV and 2024 units sold. Its unique functionality as a wall-mounted shower phone case holder and its role as a bathroom accessory could have been the driving factors behind its success.

Remote Controls

The PUTARE Remote Control for TikTok Scrolling, with a GMV QoQ of 358.86% and 1133 units sold, seems to be in high demand. Its combination of functions like cellphone holder stand, page turner, and selfie & video recording scroller for various devices makes it a convenient accessory for TikTok users. The Wireless Remote Control for TikTok also had a good growth rate of 158.69% with 500 units sold, indicating the popularity of such remote controls for easy navigation on TikTok and other apps.

Power Banks

The 5000mAh Portable Power Bank for Fall had a 127.84% growth in GMV with 837 units sold. Its mini cute design with an LED Digital Display and compatibility with popular phone models like Samsung and iPhone series likely appealed to consumers. The Magnetic Power Bank with 10000mAh had an even higher GMV QoQ of 112.33% with 1766 units sold. Its wireless charging feature and compatibility with iPhone models could be the reasons for its strong performance.

Phone Stands

The [Valentine Gift] 2025 New Vacuum Magnetic Suction Cup Phone stand had a 107.73% growth in GMV with 2916 units sold. Its magnetic ring for easy mounting and 360° adjustable holder, making it suitable for various scenes and all smartphones, might have contributed to its popularity. The Hiluckey Solar Charger 27000mAh Power Bank also had a decent growth rate of 93.18% with 329 units sold. Its solar charging feature along with multiple USB outputs for different devices could be the factors that attracted consumers.

Summary

Overall, the phone accessories industry on TikTok U.S. during this week showed a vibrant picture with various products experiencing significant growth. Key factors influencing the market performance include product functionality, compatibility with popular devices, unique design features, and the ability to meet the specific needs of consumers such as quick charging, convenience in use, and multi-scene application. For industry practitioners, it would be advisable to focus on these aspects when developing and marketing new phone accessories. Continuing to innovate and offer products that combine multiple useful features will likely lead to better market performance and increased customer satisfaction.