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TikTok U.S. Dog & Cat Grooming Market Analysis

Dog & Cat Grooming TikTok U.S. Market Fast-growing Products
2025-02-08 09:02:13 released 33
TikTok U.S. Dog & Cat Grooming: The Rising Stars of Pet Care Products!

Introduction

The data presented here is sourced from TikTok's market analytics for the Dog & Cat Grooming category in the U.S. during the week of 2025/01/19 - 2025/01/25. This chart data is of significant importance as it provides insights into the consumer preferences and market trends within the pet care sector, specifically for grooming products. It helps both consumers to make informed choices and industry practitioners to strategize their marketing and product development efforts.

Analysis and Conclusions

Data Overview

The chart data showcases a diverse range of dog and cat grooming products with varying sales figures, growth trends, and price ranges. From the data, we can observe that different products have experienced different levels of success in terms of sales volume and growth rate during the specified week.

Detailed Analysis

Pet Spray Hair Removal Comb and Similar Brushes

The Pet Spray Hair Removal Comb, along with other similar pet hair brushes like the 1-piece pet hair brush and the pet hair cleaning brush with shedding button, had a sold count of 1489. Its GMV Gross Merchandise Volume was 4.68万, with a remarkable GMV QoQ Quarter-on-Quarter growth rate of 216.3%. The high growth rate could be attributed to its versatility in handling pet hair, making it a popular choice among pet owners for grooming their cats and dogs.

WLP : Pet Glove Wipes for Dogs & Cats

The WLP : Pet Glove Wipes for Dogs & Cats had a sold count of 567. Its GMV was 9015.3, and it experienced a GMV QoQ growth rate of 109.23%. These hypoallergenic, disposable, and no-rinse grooming wipes likely gained popularity due to their convenience and suitability for pets with sensitive skin.

Portable pet hair Roller

The Portable pet hair Roller had a sold count of 310. Its GMV was 4007.4, with a GMV QoQ growth rate of 74.07%. This washable and reusable hair remover is useful for cleaning various dust and debris along with pet hair, making it a handy tool for pet owners, especially during travel or laundry activities.

Summer Pet Bath Soap Dispenser Massage Brush

The Summer Pet Bath Soap Dispenser Massage Brush had a sold count of 435. Its GMV was 804.75, with a GMV QoQ growth rate of 27.94%. Despite a relatively lower growth rate compared to some other products, its ease of use and dual functionality as a massager and shampoo dispenser might have contributed to its sales.

1Washable Reusable Gel Lint Roller for Pet Hair

The 1Washable Reusable Gel Lint Roller for Pet Hair had a sold count of 675. Its GMV was 1343.25, with a GMV QoQ growth rate of 25.93%. Its portability and effectiveness in removing pet hair from clothes and other surfaces likely made it a sought-after product.

Puainta Pipot Skin Sprays for Dogs and Cats

The Puainta Pipot Skin Sprays for Dogs and Cats had a sold count of 551. Its GMV was 1.31万, with a GMV QoQ growth rate of 25.93%. The nature soothing spray that cleans and softens the skin while reducing itchy scratching might have been the key factor behind its popularity.

(Instant hit)Bathroom Puppycat Washing Massage Dispenser Grooming Shower Brush

The (Instant hit)Bathroom Puppycat Washing Massage Dispenser Grooming Shower Brush had a sold count of 879. Its GMV was 4395, with a GMV QoQ growth rate of 3.41%. Its soft silicone material and dual functionality as a shampoo massager and brush likely attracted pet owners.

Pet hair clippers

The Pet hair clippers had a sold count of 336. Its GMV was 5705.28, with a GMV QoQ growth rate of 3.38%. These pet hair clippers, designed for trimming the face, ear, eye, and foot hair of cats and dogs, might have been popular during the holiday season as they were mentioned with Christmas and holiday references.

Bodhi Dog Natural Dog Cologne

The Bodhi Dog Natural Dog Cologne had a sold count of 289. Its GMV was 4967.91, with a GMV QoQ growth rate of 2.89%. With its premium scented deodorizing properties and the ability to neutralize strong odors, it likely appealed to pet owners who wanted their pets to smell fresh.

Cat Hair Remover, Adjustable Pet Hair Remover

The Cat Hair Remover, Adjustable Pet Hair Remover had a sold count of 366. Its GMV was 6714.69, with a GMV QoQ growth rate of 2.33%. Its adjustable feature and suitability for use on carpets and floors, along with its mention as a Valentine's Day gift, might have contributed to its sales.

Summary

Overall, the dog & cat grooming industry on TikTok U.S. during the week of 2025/01/19 - 2025/01/25 showed a vibrant picture. Key factors influencing the market performance of these products include their functionality, convenience, and ability to address specific pet grooming needs such as hair removal, skin care, and odor control. For industry practitioners, it would be advisable to focus on product innovation, highlighting the unique features of their products in their marketing campaigns, and leveraging the popularity of TikTok to reach a wider audience of pet owners.

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