Introduction

The data presented here focuses on the Building Supplies category within the TikTok U.S. market for the week of 01/05 - 01/11 2025. The source of this data provides valuable insights into the performance of various stores selling building supplies. Understanding these trends is crucial for both consumers looking for quality products and the market players aiming to optimize their strategies.

Analysis and Conclusions

Data Overview

The chart data showcases a diverse range of sales figures, growth trends, and price ranges among the best-selling stores in the Building Supplies category on TikTok U.S. during the specified week. Some stores experienced significant growth, while others faced declines.

Detailed Analysis

vevor store

The vevor store had sales of 3.19万 with a decline of -12.16%. It had a relatively high number of transactions 345, with a significant portion being of a certain type 95, followed by others 26 and 21. The average price was $92.43, and it had a market share of 17.92%. The decline in sales could potentially be due to various factors such as increased competition, changes in consumer preferences, or pricing strategies that might not be as appealing compared to competitors.

Magic.Crack.Filler

Magic.Crack.Filler, on the other hand, witnessed an astonishing growth of 166.96% with sales of 1.97万. It had 453 transactions, with a much different distribution compared to vevor store. The average price was $43.42, and a market share of 11.05%. This significant growth could be attributed to effective marketing on TikTok, offering unique products that meet the current demands of consumers in the building supplies niche, or perhaps having more competitive pricing.

Nadonli

Nadonli had sales of 1.42万 with a growth rate of 25.58%. With 411 transactions and a specific distribution pattern, and an average price of $34.67 and a market share of 8.01%. The growth might be due to factors like improved product visibility, positive customer reviews leading to increased trust, and a pricing structure that strikes a balance between affordability and quality.

ZenActive.Outdoor

ZenActive.Outdoor had sales of 1.35万 and a growth rate of 19.67%. It had 325 transactions with its own distribution of different types. The average price was $41.60 and a market share of 7.6%. Its growth could be related to factors such as targeted marketing towards outdoor building projects enthusiasts, having a good range of products suitable for such projects, and maintaining a consistent quality that customers appreciate.

vevor shop

The vevor shop had sales of 9733.5 with a growth rate of 1.84%. It had 109 transactions with a particular breakdown. The average price was $89.30 and a market share of 5.47%. The relatively modest growth might indicate that it is maintaining a steady position in the market, perhaps relying on its existing customer base and a consistent product offering.

KUUJOJO DIRECT

KUUJOJO DIRECT faced a significant decline of -31.61% with sales of 8777.97. It had 369 transactions with its own distribution. The average price was $23.79 and a market share of 4.93%. The decline could be due to issues like poor product quality perception, ineffective marketing strategies, or being outcompeted by other stores offering similar building supplies at better terms.

OCPTY

OCPTY had a huge decline of -73.15% with sales of 8007.22. It had only 43 transactions with a specific pattern. The average price was $186.21 and a market share of 4.5%. The drastic decline might be because of extremely high pricing that is not in line with the market expectations, or perhaps a lack of effective marketing to justify the premium price.

Brodark Store

Brodark Store had sales of 5335.18 with a decline of -35.43%. It had 112 transactions with a certain distribution. The average price was $47.64 and a market share of 3%. The decline could be due to factors such as limited product variety, not adapting to the changing consumer demands quickly enough, or facing stronger competition from other stores.

Rengue

Rengue had sales of 5029.5 with a decline of -14.73%. It had 55 transactions with a particular breakdown. The average price was $91.45 and a market share of 2.83%. The decline might be related to factors like not having a strong enough online presence on TikTok, or perhaps not offering unique enough products to stand out in the crowded building supplies market.

Art Decor Design

Art Decor Design had sales of 4999.5 with a growth rate of 34.22%. It had 150 transactions with a specific distribution. The average price was $33.33 and a market share of 2.81%. The growth could be attributed to offering products that combine functionality with aesthetic appeal, targeting a niche market segment within building supplies that values both aspects, and effectively promoting these products on TikTok.

Summary

The building supplies industry on TikTok U.S. during the week of 01/05 - 01/11 2025 was characterized by a mix of growth and decline among the best-selling stores. Key factors influencing market performance include pricing strategies, product quality, marketing effectiveness on TikTok, and the ability to meet the changing consumer demands. For industry practitioners, it is recommended to closely monitor these factors. Stores experiencing growth should continue to build on their successful strategies, while those facing declines should reevaluate their pricing, product offerings, and marketing approaches to regain competitiveness in the market.