Introduction

The data presented here focuses on the Small Animal Supplies category within the TikTok U.S. market during the week of 01/05 - 01/11, 2025. The source of this data is not specified further, but it provides valuable insights into the performance of various stores dealing with small animal supplies. Understanding this data is crucial for both consumers looking for quality products for their small pets and for market players aiming to gauge their competition and market trends.

Analysis and Conclusions

Data Overview

The chart data reveals a diverse range of sales figures, growth trends, and price ranges among the best-selling stores for small animal supplies on TikTok U.S. during the specified week. Some stores experienced significant growth, while others faced declines. The price range also varies widely, from relatively affordable options like $23.95 at RentACoop to higher-priced items such as $121.86 at YODOLLAOfficial.

Detailed Analysis

Dukes Digs

Dukes Digs had sales of 1.66万 with a growth rate of 6.31%. It had 586 transactions and a relatively high price point of $28.26. The 44.4% figure might indicate a certain market share or other relevant metric. The growth could potentially be attributed to effective marketing strategies on TikTok, appealing product offerings, or a combination of both. Consumers might be drawn to their products due to quality, variety, or perhaps special promotions.

Oneisall Shop US

Oneisall Shop US had sales of 9830.91 and a growth rate of 12.39%. With 281 transactions and a price of $34.99, it shows a strong performance. The higher growth rate could be due to factors like a growing customer base, positive word-of-mouth, or innovative product features. Their ability to attract customers might lie in their product uniqueness or excellent customer service.

Odorcide

Odorcide had sales of 8138.97 with a growth rate of 9.63%. With 252 transactions and a price of $32.30, it is another significant player. The growth might be related to its reputation for effective products, especially if it specializes in odor control for small animal habitats. Consumers likely value the functionality of their products.

NaiTer

NaiTer, on the other hand, had sales of 825.76 but a significant decline of -42.72%. With only 20 transactions and a price of $41.29, it seems to be facing challenges. Possible reasons for the decline could include increased competition, changes in consumer preferences, or issues with product quality or marketing strategies.

RentACoop

RentACoop had sales of 431.1 with a 0% growth rate. With 18 transactions and a price of $23.95, it maintains a steady but perhaps not overly impressive performance. It could be that they have a niche market segment that they serve well, but need to explore ways to boost growth, such as expanding their product line or improving their online presence.

homes goods

homes goods had sales of 191.25 with an astonishing 200% growth rate. Despite having only 3 transactions and a relatively high price of $63.75, this significant growth indicates that they might have tapped into a new market demand or had a particularly successful marketing campaign. It will be interesting to see if they can sustain this growth.

Xiazer

Xiazer had sales of 131.98 with a growth rate of 2.33%. With 3 transactions and a price of $43.99, it shows a modest performance. Continued efforts in marketing and product improvement could potentially help boost their sales further.

YODOLLAOfficial

YODOLLAOfficial had sales of 121.86 but a significant decline of -50.63%. With only 1 transaction and a very high price of $121.86, it clearly faces challenges. The high price might be a deterrent for many consumers, and they may need to reevaluate their pricing strategy or product positioning to regain market share.

Kay-Kwatics & Exotics

Kay-Kwatics & Exotics had sales of 110 with a 0% growth rate. With 2 transactions and a price of $55.00, it has a stable but not outstanding performance. They could consider ways to differentiate themselves from competitors to attract more customers.

diylpshome

diylpshome had sales of 109.95 with a staggering -94.45% decline. With 5 transactions and a price of $21.99, it is clearly struggling. Possible reasons for the decline could include intense competition, poor product quality, or ineffective marketing. They need to make significant changes to turn their situation around.

Summary

In conclusion, the small animal supplies market on TikTok U.S. during the week of 01/05 - 01/11, 2025, shows a mix of performances among the best-selling stores. Key factors influencing market performance include pricing, product quality, marketing strategies, and the ability to adapt to changing consumer preferences. For industry practitioners, it is recommended to closely monitor these factors, continuously improve product offerings, and develop effective marketing campaigns to stay competitive. Additionally, stores facing declines should analyze their weaknesses and take proactive steps to address them, while those experiencing growth should look for ways to sustain and further enhance it.